Exposure Full-sun
West Coast Seeds ships anywhere in North America. However, we are not able to ship garlic, potatoes, asparagus crowns, bulbs, onion sets, Mason bee cocoons, or nematodes outside of Canada. We regret, we cannot accept returns or damages for orders outside of Canada. The minimum shipping charge to the US is $9.99.
For every order online, we donate a pack of seeds to gardens and communities worldwide through our Seeds of Growth program, supporting sustainable growth and local food systems.
Rudbeckia hirta. At 30–100 cm (12–39") tall, this North American native annual wildflower is immediately familiar, and conjures a sense of the heat of mid-summer. Dark brown cone centres are surrounded by pure yellow petals in flowers 5-8cm (2-3") across. Black Eyed Susan is a common name shared by many plants, but this is the annual that is native to the northeastern United States. This plant has been used by a number of First Nations as a medicinal poultice to treat a number of infections, including cold and flu. You'll love the bright look of this plant in mass plantings or in larger containers.
Annual
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Latin
Latin
Rudbeckia hirta
Family: Asteraceae
Difficulty
Difficulty
Easy
Season & Zone
Season & Zone
Exposure: Full sun
Timing
Timing
Sow indoors 6-8 weeks before last frost, or direct sow about 2 weeks before last frost. If starting indoors, provide bright light and maintain a soil temperature of 21-25°C (70-75°F). Expect germination in 5-21 days.
Starting
Starting
Sow seeds on the surface of the soil. Thin or transplant to stand 30cm (12″) apart. In hot summers, some afternoon shade is appreciated.
Growing
Growing
Top dress with a thin layer of well rotted manure once a year. Keep watered in hot weather, and deadhead regularly. Plants may self-sow, which should be encouraged.
West Coast Seeds is a family-owned company that embraces an organic lifestyle. A group of imagination catalysts and passionate educators, dedicated to producing products and services that better the environment. As part of our mission to repair the earth, we aim to inspire and empower people to take responsibility for the state of the planet. For us, organic is about much more than saying no to chemicals, it is about saying yes to building a healthy soil for the future.
For over 35 years, we have upheld our strong reputation as a leading seed supplier, seeking out the highest quality untreated seeds for organic growing and putting them through rigorous independent testing. We built our company on the exchange of generational wisdom in a masterclass community of newbies and masters alike. Our world may have changed, but our commitment to our people, our customers, and our planet has not.
We’re a values-based business that has blossomed into a lifestyle ethos, with products that support seeders, feeders, keepers, and the tiniest of creepers. Our mission? To mobilize the next generation of gardeners with products that nourish soil and grow vigorous, sustainable gardens. We believe all plants should be grown without the use of chemicals, and that the seeds we supply are an important component of regenerative gardening.
We don’t just offer seeds, we offer experience, insight, and understanding. From timeless garden wisdom to new tech know-how, this is learning on the job: knowledge gleaned not from the pages of a book but from burying our fingers in the soil. We test, experiment, observe and adapt, never happier than when we get to share what we’ve learned with others.
Gardens don’t just grow seeds. They grow minds and imaginations, people and communities. Our vision encompasses both the micro and the macro. We eat locally, protect pollinators, teach people to grow from seed, and support regional biodiversity. We think big but act small and deliver unexpected impact — always with community and purpose.
At West Coast Seeds we believe in the power of small and that little can be large. Like the tiniest seed germinates to evoke incremental change with massive potential, so to can our community of gardeners and growers together. Gardeners are the earth’s stewards, planting seeds of creative declaration. The soil provides the canvas, we provide the seeds.
Sow indoors 6-8 weeks before last frost, or direct sow about 2 weeks before last frost. If starting indoors, provide bright light and maintain a soil temperature of 21-25°C (70-75°F). Expect germination in 5-21 days.
Sow seeds on the surface of the soil. Thin or transplant to stand 30cm (12″) apart. In hot summers, some afternoon shade is appreciated.
Top dress with a thin layer of well rotted manure once a year. Keep watered in hot weather, and deadhead regularly. Plants may self-sow, which should be encouraged.
